All LG products at IFA 2015.
OLED, the technology that promises to supplant, sooner or later, the LCD one, has, since 2013, been the exclusive domain of LG, which was the first to launch its range of TVs equipped with Organic Led technology on the home cinema market. The difference from traditional LCDs is that OLED doesn't need backlighting, as the organic material of which the diodes are made is capable of producing its own light; this allows for much thinner and even foldable and rollable displays that require less energy to operate. Another big advantage of OLED technology is that the reproduction of black can be carried out simply by “switching off” the single diode, producing a pure black difficult to replicate by any other LCD or PLASMA TV. At the IFA in Berlin, almost as if to underline its supremacy, LG has expanded the range of OLED TVs with four new models, designed to guarantee an exceptional viewing experience. In particular, the new models Ultra HD 55 / 65EG960V, 65EF950V e 55EG920V they are equipped with HDR a new technology that promises to revolutionize the visual quality of our TVs in the coming years. HDR, initially developed by Dolby and subsequently perfected by other manufacturers, promises to offer a contrast never so high, unimaginable until a few years ago. Contrasts and high brightness also contribute to making the colors even more vivid and realistic, generating an unparalleled image.
Below are some images of the new OLED range presented at the IFA and, in the attached press release, all the information on the other interesting products presented, including the very luxurious LG Watch Urbane Luxe A 23-karat gold and crocodile strap version of the latest LG smartwatch.
LG protagonist of IFA2015
All the news presented in Berlin
Milan, September 11 2015 - On the occasion of IFA 2015, LG presented its latest innovations designed to improve everyday life, from 4K OLED TVs with HDR technology to the latest technologies for an increasingly smart home, passing through smartwatches and new audio products.
Always at the forefront of the TV sector, after launching the first OLED TV on the market in 2013, LG doubles its OLED range with four new models, designed to guarantee an exceptional viewing experience to an increasing number of consumers. In particular, the new Ultra HD 55 / 65EG960V, 65EF950V and 55EG920V models are equipped with HDR, a technology designed to improve the quality of the images reproduced by acting on the brightness and which is perfectly combined with OLED technology, enhancing even more black, contrast and colors. Only perfect black, in fact, allows you to create perfect colors. The 65EF950V TV also features the first flat OLED panel with 4K resolution, while the 55 / 65EG960V, 55EG920V and 55EG910V curved models - the latter with Full HD resolution - are characterized by a thickness of only 4,8mm at the thinnest point.
Instead, there are two LG news in the audio field: Music Flow P5 and SoundPop 360, Bluetooth speakers designed to combine high sound quality with maximum comfort. LG Music Flow P5 is extremely powerful and capable of guaranteeing up to 15 hours of continuous playback, while SoundPop 360 features an innovative design that can adapt to any environment, without neglecting performance - in fact it spreads music over a range of 360 degrees and reaches 20 hours of autonomy. And for a truly smart listening experience, the new LG speakers both come with multiple features. For example, you can connect a speaker to multiple Bluetooth devices with Multi Point, or connect two to the same device with Dual Play. Finally, TV Sound Sync: the speakers can be connected to a Bluetooth compatible TV, to listen to the TV sound anywhere without wires or to create your own home theater system.
But LG also amazes with its solutions for an increasingly avant-garde home. The new generation of TurboWash washing machines is making its debut: the new top of the range with Centum System, an innovative suspension system equipped with shock absorbers, able to reduce vibrations, is added to the models capable of carrying out half-load washes in just 49 minutes. engine noise and wear. This is a cutting-edge technology, which will make LG's top-of-the-range washing machines even more reliable, so much so that the company will double the warranty on Inverter Direct Drive motors from 10 to 20 years for models with Centum System. In addition, on the occasion of IFA, LG brings TWIN WashTM to Europe, the first washing machine with double basket to carry out two washes at the same time. Also exhibited at the fair are the new refrigerators with Dual Door-in-Door system, which, thanks to the double compartment on both doors, guarantee unprecedented savings, combined with maximum comfort.
Space then to the Smart Home; communicating with washing machines and refrigerators will be easier and easier thanks to SmartThinQ sensors, devices capable of making even traditional household appliances intelligent, and to AllJoyn technology, developed by AllSeen Alliance, with which part of the new LG products are already equipped.
Finally, for those who do not give up on having technology on their wrist, here is LG Watch Urbane Luxe, a 23-karat gold version with a crocodile strap of the latest LG smartwatch, designed to combine the utmost in technology with an extremely elegant design. . No longer an extension of the smartphone, but a real accessory capable of representing everyone's style.
